Driving conversations with an interactive assessment tool
Leveraging Three.js's API, we produced and animated a 3D interactive scene hosted in a web browser using WebGL. The experience was rolled out not only as an interactive website module but also as a portable iPad-based sales enablement tool and a touchscreen interface to help Sanofi’s reps engage HCPs at medical congresses. Armed with an engaging sales tool, Dupixent reps lowered the guards of HCP's often being oversold to- offering an easy and natural way to start a dialogue over Dupixent and it's use cases by combining patient & symptom visualizations with interactivity.