bully! entertainment

TLDR

Cracking the code to better patient outcomes with RECARBRIO

bully! entertainment, on behalf of Havas Health+, developed a gamified augmented reality experience where participants followed clues to discover effective uses for RECARBRIO.

Created with a series of Volumetric Captured actors playing the role of a doctor, nurse and patient and utilizing PTC's Vuforia, the AR experience lets visitors enter a virtual hospital room, recovery room or ICU and help examine the patient.

Gamified medical use cases educates team's approach to treatment

Exploring treatment possibilities through cutting-edge AR

Through the AR interface, we enable users to interact with a virtual medical team, analyze comprehensive case data, and simulate the clinical decision-making process. By simulating real-world processes, our platform enables learners to identify potential candidates for IML/REL therapy with precision.